Crown Royal’s purple bag with gold trim is distinctive trade dress that is protected on the Federal Trademark Register. Mexcor, …
Category: Trademark
What is Nominative Fair Use?
The nominative fair use doctrine comes into play when one company uses the mark of another company (usually a competitor) …
Successful Proof of Trade Dress in Restaurant Décor
A restaurant that has a distinctive and recognizable décor theme can protect its “look and feel” through trade dress law, …
Jeep Public Campaign to Avoid Genericism of its Mark
Last week, I posted an article on what a business can do to avoid genericism of its trademark and how …
How can you get the best Trademark Registration?
First, do not use an online service that simply fills in an electronic form for you. A trademark registration will …
Trademark in Politics
The last Presidential race had a side drama. No, it wasn’t another scandal. Politics has been a great place for …
Pucker Up!
In JL Beverage Company, LLC v. Beam, Inc. a Nevada court ruled that the use of a woman’s lip print …
Customer Lists – Are They Trade Secrets?
Many confidentiality agreements will contain language about customer lists being confidential information. Others will contain broad language about everything under …
A Low-Cost Trademark Search Would Have Saved Tens of Thousands in Legal Fees
Longhorn Steakhouse successfully sued Longhorn Wings for trademark infringement. It is hard to understand how the case got so far. …
Juicy Couture vs. Juicy Girl
A New York federal court used the U.S. trademark law to stop an overseas infringer of the Juicy Couture mark …