Google Adwords threw trademark owners into new territory, and not a welcome one for the most part. Website owners could …
Category: Trademark
House Passes Innovation Act
The House of Representatives has passed H.R. 3309 (the Innovation Act). This bill would make dramatic changes to patent enforcement …
Tracy Jong Law Firm listed in Rochester Business Journal
The Rochester Business Journal’s 2014 Book of Lists was released this week. We are proud to report that Tracy Jong …
Can I Ignore a Settlement Demand Letter? (No)
What You Should Do If You Receive a Settlement Demand Letter for Alleged Copyright Infringement by your Website……… First – …
Lessons in Using your Surname in your Brand Identity
Many business owners use their surname in their business’ name and brand identity. This is especially true in the restaurant, …
CASE STUDY: Unintentional Trademark Infringement
A New York City entrepreneur loves New York, fine coffee and his coffee shop Everyman Espresso. He also loves tattoos, …
Software Protection: Many Choices to Protect Your Product or Service
Software and mobile device applications are a booming business. If you discover an unmet need, or a niche that has …
Trademarks as Search Terms for Pay Per Click Advertising
Google’s advertising policy has created some trademark issues. When an internet user enters a term into Google’s search engine, results …
A Case Study in Using a Utility Patent to Invalidate a Design Patent on the Same Article of Manufacture: Telebrands Corp v. Del Laboratories, Inc.
A New York federal district court case highlights the importance of having a unified patent strategy, and coordination between the …
Paris Hilton not Flattered by Imitation
Celebrity socialite Paris Hilton launched a line of fragrances and bath products in 2004. Last year, Perfume Palace unveiled its …